
Keyword Research & SEO Planning
At Social Planet, we lay the foundation of your SEO success with strategic Keyword Research & Planning. By identifying high-performing, low-competition keywords, we help you attract the right audience, improve rankings, and boost conversions.
What is Keyword Research?
Keyword research is the process of finding and analyzing search terms that people use in search engines. It’s the backbone of any successful SEO, content marketing, or paid advertising campaign.
Our Keyword Research Services Include:
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Niche-Specific Keyword Discovery
We identify keywords that are highly relevant to your industry, audience, and goals. -
Short-Tail & Long-Tail Keyword Targeting
Balance high-traffic terms with long-tail phrases that drive qualified leads. -
Search Intent Analysis
Understand what your users are looking for—informational, navigational, or transactional. -
Competitor Keyword Analysis
Uncover the keywords your competitors are ranking for and how to outrank them. -
Keyword Mapping & Content Planning
Strategically assign keywords to individual pages for maximum SEO value. -
Monthly Volume & Difficulty Reports
Choose the right keywords based on search volume, ranking difficulty, and CPC.
Why Keyword Research Matters
Using the wrong keywords means wasted effort. With our data-driven keyword research, you’ll:
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Reach your ideal audience
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Improve organic rankings
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Increase website traffic
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Boost conversion rates
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Create content that search engines and users love
Corporate identity
Tools We Use
We leverage top industry tools like:
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SEMrush
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Ahrefs
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Google Keyword Planner
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Ubersuggest
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Moz
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Google Trends